Global Lead Generation Software Market Research Report 2023

Report ID: 1895647 | Published Date: Jan 2025 | No. of Page: 92 | Base Year: 2024 | Rating: 4.5 | Webstory: Check our Web story
1 Report Overview
    1.1 Study Scope
    1.2 Market Analysis by Type
        1.2.1 Global Lead Generation Software Market Size Growth Rate by Type: 2018 VS 2022 VS 2029
        1.2.2 Lead Capture Software
        1.2.3 Lead Intelligence Software
        1.2.4 Lead Mining Software
        1.2.5 Lead Scoring Software
    1.3 Market by Application
        1.3.1 Global Lead Generation Software Market Growth by Application: 2018 VS 2022 VS 2029
        1.3.2 Large Enterprises
        1.3.3 SMEs
    1.4 Study Objectives
    1.5 Years Considered
    1.6 Years Considered
2 Global Growth Trends
    2.1 Global Lead Generation Software Market Perspective (2018-2029)
    2.2 Lead Generation Software Growth Trends by Region
        2.2.1 Global Lead Generation Software Market Size by Region: 2018 VS 2022 VS 2029
        2.2.2 Lead Generation Software Historic Market Size by Region (2018-2023)
        2.2.3 Lead Generation Software Forecasted Market Size by Region (2024-2029)
    2.3 Lead Generation Software Market Dynamics
        2.3.1 Lead Generation Software Industry Trends
        2.3.2 Lead Generation Software Market Drivers
        2.3.3 Lead Generation Software Market Challenges
        2.3.4 Lead Generation Software Market Restraints
3 Competition Landscape by Key Players
    3.1 Global Top Lead Generation Software Players by Revenue
        3.1.1 Global Top Lead Generation Software Players by Revenue (2018-2023)
        3.1.2 Global Lead Generation Software Revenue Market Share by Players (2018-2023)
    3.2 Global Lead Generation Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
    3.3 Players Covered: Ranking by Lead Generation Software Revenue
    3.4 Global Lead Generation Software Market Concentration Ratio
        3.4.1 Global Lead Generation Software Market Concentration Ratio (CR5 and HHI)
        3.4.2 Global Top 10 and Top 5 Companies by Lead Generation Software Revenue in 2022
    3.5 Lead Generation Software Key Players Head office and Area Served
    3.6 Key Players Lead Generation Software Product Solution and Service
    3.7 Date of Enter into Lead Generation Software Market
    3.8 Mergers & Acquisitions, Expansion Plans
4 Lead Generation Software Breakdown Data by Type
    4.1 Global Lead Generation Software Historic Market Size by Type (2018-2023)
    4.2 Global Lead Generation Software Forecasted Market Size by Type (2024-2029)
5 Lead Generation Software Breakdown Data by Application
    5.1 Global Lead Generation Software Historic Market Size by Application (2018-2023)
    5.2 Global Lead Generation Software Forecasted Market Size by Application (2024-2029)
6 North America
    6.1 North America Lead Generation Software Market Size (2018-2029)
    6.2 North America Lead Generation Software Market Growth Rate by Country: 2018 VS 2022 VS 2029
    6.3 North America Lead Generation Software Market Size by Country (2018-2023)
    6.4 North America Lead Generation Software Market Size by Country (2024-2029)
    6.5 United States
    6.6 Canada
7 Europe
    7.1 Europe Lead Generation Software Market Size (2018-2029)
    7.2 Europe Lead Generation Software Market Growth Rate by Country: 2018 VS 2022 VS 2029
    7.3 Europe Lead Generation Software Market Size by Country (2018-2023)
    7.4 Europe Lead Generation Software Market Size by Country (2024-2029)
    7.5 Germany
    7.6 France
    7.7 U.K.
    7.8 Italy
    7.9 Russia
    7.10 Nordic Countries
8 Asia-Pacific
    8.1 Asia-Pacific Lead Generation Software Market Size (2018-2029)
    8.2 Asia-Pacific Lead Generation Software Market Growth Rate by Region: 2018 VS 2022 VS 2029
    8.3 Asia-Pacific Lead Generation Software Market Size by Region (2018-2023)
    8.4 Asia-Pacific Lead Generation Software Market Size by Region (2024-2029)
    8.5 China
    8.6 Japan
    8.7 South Korea
    8.8 Southeast Asia
    8.9 India
    8.10 Australia
9 Latin America
    9.1 Latin America Lead Generation Software Market Size (2018-2029)
    9.2 Latin America Lead Generation Software Market Growth Rate by Country: 2018 VS 2022 VS 2029
    9.3 Latin America Lead Generation Software Market Size by Country (2018-2023)
    9.4 Latin America Lead Generation Software Market Size by Country (2024-2029)
    9.5 Mexico
    9.6 Brazil
10 Middle East & Africa
    10.1 Middle East & Africa Lead Generation Software Market Size (2018-2029)
    10.2 Middle East & Africa Lead Generation Software Market Growth Rate by Country: 2018 VS 2022 VS 2029
    10.3 Middle East & Africa Lead Generation Software Market Size by Country (2018-2023)
    10.4 Middle East & Africa Lead Generation Software Market Size by Country (2024-2029)
    10.5 Turkey
    10.6 Saudi Arabia
    10.7 UAE
11 Key Players Profiles
    11.1 Landingi
        11.1.1 Landingi Company Detail
        11.1.2 Landingi Business Overview
        11.1.3 Landingi Lead Generation Software Introduction
        11.1.4 Landingi Revenue in Lead Generation Software Business (2018-2023)
        11.1.5 Landingi Recent Development
    11.2 CallRail
        11.2.1 CallRail Company Detail
        11.2.2 CallRail Business Overview
        11.2.3 CallRail Lead Generation Software Introduction
        11.2.4 CallRail Revenue in Lead Generation Software Business (2018-2023)
        11.2.5 CallRail Recent Development
    11.3 Clearbit
        11.3.1 Clearbit Company Detail
        11.3.2 Clearbit Business Overview
        11.3.3 Clearbit Lead Generation Software Introduction
        11.3.4 Clearbit Revenue in Lead Generation Software Business (2018-2023)
        11.3.5 Clearbit Recent Development
    11.4 FormAssembly
        11.4.1 FormAssembly Company Detail
        11.4.2 FormAssembly Business Overview
        11.4.3 FormAssembly Lead Generation Software Introduction
        11.4.4 FormAssembly Revenue in Lead Generation Software Business (2018-2023)
        11.4.5 FormAssembly Recent Development
    11.5 Lusha Systems
        11.5.1 Lusha Systems Company Detail
        11.5.2 Lusha Systems Business Overview
        11.5.3 Lusha Systems Lead Generation Software Introduction
        11.5.4 Lusha Systems Revenue in Lead Generation Software Business (2018-2023)
        11.5.5 Lusha Systems Recent Development
    11.6 NetLine
        11.6.1 NetLine Company Detail
        11.6.2 NetLine Business Overview
        11.6.3 NetLine Lead Generation Software Introduction
        11.6.4 NetLine Revenue in Lead Generation Software Business (2018-2023)
        11.6.5 NetLine Recent Development
    11.7 Datanyze
        11.7.1 Datanyze Company Detail
        11.7.2 Datanyze Business Overview
        11.7.3 Datanyze Lead Generation Software Introduction
        11.7.4 Datanyze Revenue in Lead Generation Software Business (2018-2023)
        11.7.5 Datanyze Recent Development
    11.8 UpLead
        11.8.1 UpLead Company Detail
        11.8.2 UpLead Business Overview
        11.8.3 UpLead Lead Generation Software Introduction
        11.8.4 UpLead Revenue in Lead Generation Software Business (2018-2023)
        11.8.5 UpLead Recent Development
    11.9 LeadIQ
        11.9.1 LeadIQ Company Detail
        11.9.2 LeadIQ Business Overview
        11.9.3 LeadIQ Lead Generation Software Introduction
        11.9.4 LeadIQ Revenue in Lead Generation Software Business (2018-2023)
        11.9.5 LeadIQ Recent Development
    11.10 NetFactor
        11.10.1 NetFactor Company Detail
        11.10.2 NetFactor Business Overview
        11.10.3 NetFactor Lead Generation Software Introduction
        11.10.4 NetFactor Revenue in Lead Generation Software Business (2018-2023)
        11.10.5 NetFactor Recent Development
    11.11 TechTarget
        11.11.1 TechTarget Company Detail
        11.11.2 TechTarget Business Overview
        11.11.3 TechTarget Lead Generation Software Introduction
        11.11.4 TechTarget Revenue in Lead Generation Software Business (2018-2023)
        11.11.5 TechTarget Recent Development
    11.12 AdRoll
        11.12.1 AdRoll Company Detail
        11.12.2 AdRoll Business Overview
        11.12.3 AdRoll Lead Generation Software Introduction
        11.12.4 AdRoll Revenue in Lead Generation Software Business (2018-2023)
        11.12.5 AdRoll Recent Development
    11.13 BuiltWith
        11.13.1 BuiltWith Company Detail
        11.13.2 BuiltWith Business Overview
        11.13.3 BuiltWith Lead Generation Software Introduction
        11.13.4 BuiltWith Revenue in Lead Generation Software Business (2018-2023)
        11.13.5 BuiltWith Recent Development
    11.14 AeroLeads
        11.14.1 AeroLeads Company Detail
        11.14.2 AeroLeads Business Overview
        11.14.3 AeroLeads Lead Generation Software Introduction
        11.14.4 AeroLeads Revenue in Lead Generation Software Business (2018-2023)
        11.14.5 AeroLeads Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
    13.1 Research Methodology
        13.1.1 Methodology/Research Approach
        13.1.2 Data Source
    13.2 Disclaimer
    13.3 Author Details
List of Tables
    Table 1. Global Lead Generation Software Market Size Growth Rate by Type (US$ Million): 2018 VS 2022 VS 2029
    Table 2. Key Players of Lead Capture Software
    Table 3. Key Players of Lead Intelligence Software
    Table 4. Key Players of Lead Mining Software
    Table 5. Key Players of Lead Scoring Software
    Table 6. Global Lead Generation Software Market Size Growth by Application (US$ Million): 2018 VS 2022 VS 2029
    Table 7. Global Lead Generation Software Market Size by Region (US$ Million): 2018 VS 2022 VS 2029
    Table 8. Global Lead Generation Software Market Size by Region (2018-2023) & (US$ Million)
    Table 9. Global Lead Generation Software Market Share by Region (2018-2023)
    Table 10. Global Lead Generation Software Forecasted Market Size by Region (2024-2029) & (US$ Million)
    Table 11. Global Lead Generation Software Market Share by Region (2024-2029)
    Table 12. Lead Generation Software Market Trends
    Table 13. Lead Generation Software Market Drivers
    Table 14. Lead Generation Software Market Challenges
    Table 15. Lead Generation Software Market Restraints
    Table 16. Global Lead Generation Software Revenue by Players (2018-2023) & (US$ Million)
    Table 17. Global Lead Generation Software Market Share by Players (2018-2023)
    Table 18. Global Top Lead Generation Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Lead Generation Software as of 2022)
    Table 19. Ranking of Global Top Lead Generation Software Companies by Revenue (US$ Million) in 2022
    Table 20. Global 5 Largest Players Market Share by Lead Generation Software Revenue (CR5 and HHI) & (2018-2023)
    Table 21. Key Players Headquarters and Area Served
    Table 22. Key Players Lead Generation Software Product Solution and Service
    Table 23. Date of Enter into Lead Generation Software Market
    Table 24. Mergers & Acquisitions, Expansion Plans
    Table 25. Global Lead Generation Software Market Size by Type (2018-2023) & (US$ Million)
    Table 26. Global Lead Generation Software Revenue Market Share by Type (2018-2023)
    Table 27. Global Lead Generation Software Forecasted Market Size by Type (2024-2029) & (US$ Million)
    Table 28. Global Lead Generation Software Revenue Market Share by Type (2024-2029)
    Table 29. Global Lead Generation Software Market Size by Application (2018-2023) & (US$ Million)
    Table 30. Global Lead Generation Software Revenue Market Share by Application (2018-2023)
    Table 31. Global Lead Generation Software Forecasted Market Size by Application (2024-2029) & (US$ Million)
    Table 32. Global Lead Generation Software Revenue Market Share by Application (2024-2029)
    Table 33. North America Lead Generation Software Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
    Table 34. North America Lead Generation Software Market Size by Country (2018-2023) & (US$ Million)
    Table 35. North America Lead Generation Software Market Size by Country (2024-2029) & (US$ Million)
    Table 36. Europe Lead Generation Software Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
    Table 37. Europe Lead Generation Software Market Size by Country (2018-2023) & (US$ Million)
    Table 38. Europe Lead Generation Software Market Size by Country (2024-2029) & (US$ Million)
    Table 39. Asia-Pacific Lead Generation Software Market Size Growth Rate by Region (US$ Million): 2018 VS 2022 VS 2029
    Table 40. Asia-Pacific Lead Generation Software Market Size by Region (2018-2023) & (US$ Million)
    Table 41. Asia-Pacific Lead Generation Software Market Size by Region (2024-2029) & (US$ Million)
    Table 42. Latin America Lead Generation Software Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
    Table 43. Latin America Lead Generation Software Market Size by Country (2018-2023) & (US$ Million)
    Table 44. Latin America Lead Generation Software Market Size by Country (2024-2029) & (US$ Million)
    Table 45. Middle East & Africa Lead Generation Software Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
    Table 46. Middle East & Africa Lead Generation Software Market Size by Country (2018-2023) & (US$ Million)
    Table 47. Middle East & Africa Lead Generation Software Market Size by Country (2024-2029) & (US$ Million)
    Table 48. Landingi Company Detail
    Table 49. Landingi Business Overview
    Table 50. Landingi Lead Generation Software Product
    Table 51. Landingi Revenue in Lead Generation Software Business (2018-2023) & (US$ Million)
    Table 52. Landingi Recent Development
    Table 53. CallRail Company Detail
    Table 54. CallRail Business Overview
    Table 55. CallRail Lead Generation Software Product
    Table 56. CallRail Revenue in Lead Generation Software Business (2018-2023) & (US$ Million)
    Table 57. CallRail Recent Development
    Table 58. Clearbit Company Detail
    Table 59. Clearbit Business Overview
    Table 60. Clearbit Lead Generation Software Product
    Table 61. Clearbit Revenue in Lead Generation Software Business (2018-2023) & (US$ Million)
    Table 62. Clearbit Recent Development
    Table 63. FormAssembly Company Detail
    Table 64. FormAssembly Business Overview
    Table 65. FormAssembly Lead Generation Software Product
    Table 66. FormAssembly Revenue in Lead Generation Software Business (2018-2023) & (US$ Million)
    Table 67. FormAssembly Recent Development
    Table 68. Lusha Systems Company Detail
    Table 69. Lusha Systems Business Overview
    Table 70. Lusha Systems Lead Generation Software Product
    Table 71. Lusha Systems Revenue in Lead Generation Software Business (2018-2023) & (US$ Million)
    Table 72. Lusha Systems Recent Development
    Table 73. NetLine Company Detail
    Table 74. NetLine Business Overview
    Table 75. NetLine Lead Generation Software Product
    Table 76. NetLine Revenue in Lead Generation Software Business (2018-2023) & (US$ Million)
    Table 77. NetLine Recent Development
    Table 78. Datanyze Company Detail
    Table 79. Datanyze Business Overview
    Table 80. Datanyze Lead Generation Software Product
    Table 81. Datanyze Revenue in Lead Generation Software Business (2018-2023) & (US$ Million)
    Table 82. Datanyze Recent Development
    Table 83. UpLead Company Detail
    Table 84. UpLead Business Overview
    Table 85. UpLead Lead Generation Software Product
    Table 86. UpLead Revenue in Lead Generation Software Business (2018-2023) & (US$ Million)
    Table 87. UpLead Recent Development
    Table 88. LeadIQ Company Detail
    Table 89. LeadIQ Business Overview
    Table 90. LeadIQ Lead Generation Software Product
    Table 91. LeadIQ Revenue in Lead Generation Software Business (2018-2023) & (US$ Million)
    Table 92. LeadIQ Recent Development
    Table 93. NetFactor Company Detail
    Table 94. NetFactor Business Overview
    Table 95. NetFactor Lead Generation Software Product
    Table 96. NetFactor Revenue in Lead Generation Software Business (2018-2023) & (US$ Million)
    Table 97. NetFactor Recent Development
    Table 98. TechTarget Company Detail
    Table 99. TechTarget Business Overview
    Table 100. TechTarget Lead Generation Software Product
    Table 101. TechTarget Revenue in Lead Generation Software Business (2018-2023) & (US$ Million)
    Table 102. TechTarget Recent Development
    Table 103. AdRoll Company Detail
    Table 104. AdRoll Business Overview
    Table 105. AdRoll Lead Generation Software Product
    Table 106. AdRoll Revenue in Lead Generation Software Business (2018-2023) & (US$ Million)
    Table 107. AdRoll Recent Development
    Table 108. BuiltWith Company Detail
    Table 109. BuiltWith Business Overview
    Table 110. BuiltWith Lead Generation Software Product
    Table 111. BuiltWith Revenue in Lead Generation Software Business (2018-2023) & (US$ Million)
    Table 112. BuiltWith Recent Development
    Table 113. AeroLeads Company Detail
    Table 114. AeroLeads Business Overview
    Table 115. AeroLeads Lead Generation Software Product
    Table 116. AeroLeads Revenue in Lead Generation Software Business (2018-2023) & (US$ Million)
    Table 117. AeroLeads Recent Development
    Table 118. Research Programs/Design for This Report
    Table 119. Key Data Information from Secondary Sources
    Table 120. Key Data Information from Primary Sources
List of Figures
    Figure 1. Global Lead Generation Software Market Size Comparison by Type (2023-2029) & (US$ Million)
    Figure 2. Global Lead Generation Software Market Share by Type: 2022 VS 2029
    Figure 3. Lead Capture Software Features
    Figure 4. Lead Intelligence Software Features
    Figure 5. Lead Mining Software Features
    Figure 6. Lead Scoring Software Features
    Figure 7. Global Lead Generation Software Market Size Comparison by Application (2023-2029) & (US$ Million)
    Figure 8. Global Lead Generation Software Market Share by Application: 2022 VS 2029
    Figure 9. Large Enterprises Case Studies
    Figure 10. SMEs Case Studies
    Figure 11. Lead Generation Software Report Years Considered
    Figure 12. Global Lead Generation Software Market Size (US$ Million), Year-over-Year: 2018-2029
    Figure 13. Global Lead Generation Software Market Size, (US$ Million), 2018 VS 2022 VS 2029
    Figure 14. Global Lead Generation Software Market Share by Region: 2022 VS 2029
    Figure 15. Global Lead Generation Software Market Share by Players in 2022
    Figure 16. Global Top Lead Generation Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Lead Generation Software as of 2022)
    Figure 17. The Top 10 and 5 Players Market Share by Lead Generation Software Revenue in 2022
    Figure 18. North America Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 19. North America Lead Generation Software Market Share by Country (2018-2029)
    Figure 20. United States Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 21. Canada Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 22. Europe Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 23. Europe Lead Generation Software Market Share by Country (2018-2029)
    Figure 24. Germany Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 25. France Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 26. U.K. Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 27. Italy Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 28. Russia Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 29. Nordic Countries Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 30. Asia-Pacific Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 31. Asia-Pacific Lead Generation Software Market Share by Region (2018-2029)
    Figure 32. China Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 33. Japan Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 34. South Korea Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 35. Southeast Asia Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 36. India Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 37. Australia Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 38. Latin America Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 39. Latin America Lead Generation Software Market Share by Country (2018-2029)
    Figure 40. Mexico Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 41. Brazil Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 42. Middle East & Africa Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 43. Middle East & Africa Lead Generation Software Market Share by Country (2018-2029)
    Figure 44. Turkey Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 45. Saudi Arabia Lead Generation Software Market Size YoY Growth (2018-2029) & (US$ Million)
    Figure 46. Landingi Revenue Growth Rate in Lead Generation Software Business (2018-2023)
    Figure 47. CallRail Revenue Growth Rate in Lead Generation Software Business (2018-2023)
    Figure 48. Clearbit Revenue Growth Rate in Lead Generation Software Business (2018-2023)
    Figure 49. FormAssembly Revenue Growth Rate in Lead Generation Software Business (2018-2023)
    Figure 50. Lusha Systems Revenue Growth Rate in Lead Generation Software Business (2018-2023)
    Figure 51. NetLine Revenue Growth Rate in Lead Generation Software Business (2018-2023)
    Figure 52. Datanyze Revenue Growth Rate in Lead Generation Software Business (2018-2023)
    Figure 53. UpLead Revenue Growth Rate in Lead Generation Software Business (2018-2023)
    Figure 54. LeadIQ Revenue Growth Rate in Lead Generation Software Business (2018-2023)
    Figure 55. NetFactor Revenue Growth Rate in Lead Generation Software Business (2018-2023)
    Figure 56. TechTarget Revenue Growth Rate in Lead Generation Software Business (2018-2023)
    Figure 57. AdRoll Revenue Growth Rate in Lead Generation Software Business (2018-2023)
    Figure 58. BuiltWith Revenue Growth Rate in Lead Generation Software Business (2018-2023)
    Figure 59. AeroLeads Revenue Growth Rate in Lead Generation Software Business (2018-2023)
    Figure 60. Bottom-up and Top-down Approaches for This Report
    Figure 61. Data Triangulation
    Figure 62. Key Executives Interviewed
Please ask for List of Figures. Request Sample Report
Companies Included in Reports:
Landingi
CallRail
Clearbit
FormAssembly
Lusha Systems
NetLine
Datanyze
UpLead
LeadIQ
NetFactor
TechTarget
AdRoll
BuiltWith
AeroLeads
Frequently Asked Questions
Lead Generation Software report offers great insights of the market and consumer data and their interpretation through various figures and graphs. Report has embedded global market and regional market deep analysis through various research methodologies. The report also offers great competitor analysis of the industries and highlights the key aspect of their business like success stories, market development and growth rate.
Lead Generation Software report is categorised based on following features:
  1. Global Market Players
  2. Geopolitical regions
  3. Consumer Insights
  4. Technological advancement
  5. Historic and Future Analysis of the Market
Lead Generation Software report is designed on the six basic aspects of analysing the market, which covers the SWOT and SWAR analysis like strength, weakness, opportunity, threat, aspirations and results. This methodology helps investors to reach on to the desired and correct decision to put their capital into the market.

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