Marketing Performance Management (MPM) Software Market, Global Outlook and Forecast 2023-2028

Report ID: 1212083 | Published Date: Jan 2025 | No. of Page: 61 | Base Year: 2024 | Rating: 4 | Webstory: Check our Web story
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1 Introduction to Research & Analysis Reports
    1.1 Marketing Performance Management (MPM) Software Market Definition
    1.2 Market Segments
        1.2.1 Market by Type
        1.2.2 Market by Application
    1.3 Global Marketing Performance Management (MPM) Software Market Overview
    1.4 Features & Benefits of This Report
    1.5 Methodology & Sources of Information
        1.5.1 Research Methodology
        1.5.2 Research Process
        1.5.3 Base Year
        1.5.4 Report Assumptions & Caveats
2 Global Marketing Performance Management (MPM) Software Overall Market Size
    2.1 Global Marketing Performance Management (MPM) Software Market Size: 2021 VS 2028
    2.2 Global Marketing Performance Management (MPM) Software Market Size, Prospects & Forecasts: 2017-2028
    2.3 Key Market Trends, Opportunity, Drivers and Restraints
        2.3.1 Market Opportunities & Trends
        2.3.2 Market Drivers
        2.3.3 Market Restraints
3 Company Landscape
    3.1 Top Marketing Performance Management (MPM) Software Players in Global Market
    3.2 Top Global Marketing Performance Management (MPM) Software Companies Ranked by Revenue
    3.3 Global Marketing Performance Management (MPM) Software Revenue by Companies
    3.4 Top 3 and Top 5 Marketing Performance Management (MPM) Software Companies in Global Market, by Revenue in 2021
    3.5 Global Companies Marketing Performance Management (MPM) Software Product Type
    3.6 Tier 1, Tier 2 and Tier 3 Marketing Performance Management (MPM) Software Players in Global Market
        3.6.1 List of Global Tier 1 Marketing Performance Management (MPM) Software Companies
        3.6.2 List of Global Tier 2 and Tier 3 Marketing Performance Management (MPM) Software Companies
4 Market Sights by Product
    4.1 Overview
        4.1.1 by Type - Global Marketing Performance Management (MPM) Software Market Size Markets, 2021 & 2028
        4.1.2 Cloud-based
        4.1.3 On-premise
    4.2 By Type - Global Marketing Performance Management (MPM) Software Revenue & Forecasts
        4.2.1 By Type - Global Marketing Performance Management (MPM) Software Revenue, 2017-2022
        4.2.2 By Type - Global Marketing Performance Management (MPM) Software Revenue, 2023-2028
        4.2.3 By Type - Global Marketing Performance Management (MPM) Software Revenue Market Share, 2017-2028
5 Sights by Application
    5.1 Overview
        5.1.1 By Application - Global Marketing Performance Management (MPM) Software Market Size, 2021 & 2028
        5.1.2 Collaborate on Marketing Plans
        5.1.3 Manage Marketing Expenses
        5.1.4 Assess Performance
    5.2 By Application - Global Marketing Performance Management (MPM) Software Revenue & Forecasts
        5.2.1 By Application - Global Marketing Performance Management (MPM) Software Revenue, 2017-2022
        5.2.2 By Application - Global Marketing Performance Management (MPM) Software Revenue, 2023-2028
        5.2.3 By Application - Global Marketing Performance Management (MPM) Software Revenue Market Share, 2017-2028
6 Sights by Region
    6.1 By Region - Global Marketing Performance Management (MPM) Software Market Size, 2021 & 2028
    6.2 By Region - Global Marketing Performance Management (MPM) Software Revenue & Forecasts
        6.2.1 By Region - Global Marketing Performance Management (MPM) Software Revenue, 2017-2022
        6.2.2 By Region - Global Marketing Performance Management (MPM) Software Revenue, 2023-2028
        6.2.3 By Region - Global Marketing Performance Management (MPM) Software Revenue Market Share, 2017-2028
    6.3 North America
        6.3.1 By Country - North America Marketing Performance Management (MPM) Software Revenue, 2017-2028
        6.3.2 US Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.3.3 Canada Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.3.4 Mexico Marketing Performance Management (MPM) Software Market Size, 2017-2028
    6.4 Europe
        6.4.1 By Country - Europe Marketing Performance Management (MPM) Software Revenue, 2017-2028
        6.4.2 Germany Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.4.3 France Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.4.4 U.K. Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.4.5 Italy Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.4.6 Russia Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.4.7 Nordic Countries Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.4.8 Benelux Marketing Performance Management (MPM) Software Market Size, 2017-2028
    6.5 Asia
        6.5.1 By Region - Asia Marketing Performance Management (MPM) Software Revenue, 2017-2028
        6.5.2 China Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.5.3 Japan Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.5.4 South Korea Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.5.5 Southeast Asia Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.5.6 India Marketing Performance Management (MPM) Software Market Size, 2017-2028
    6.6 South America
        6.6.1 By Country - South America Marketing Performance Management (MPM) Software Revenue, 2017-2028
        6.6.2 Brazil Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.6.3 Argentina Marketing Performance Management (MPM) Software Market Size, 2017-2028
    6.7 Middle East & Africa
        6.7.1 By Country - Middle East & Africa Marketing Performance Management (MPM) Software Revenue, 2017-2028
        6.7.2 Turkey Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.7.3 Israel Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.7.4 Saudi Arabia Marketing Performance Management (MPM) Software Market Size, 2017-2028
        6.7.5 UAE Marketing Performance Management (MPM) Software Market Size, 2017-2028
7 Players Profiles
    7.1 IBM
        7.1.1 IBM Corporate Summary
        7.1.2 IBM Business Overview
        7.1.3 IBM Marketing Performance Management (MPM) Software Major Product Offerings
        7.1.4 IBM Marketing Performance Management (MPM) Software Revenue in Global Market (2017-2022)
        7.1.5 IBM Key News
    7.2 Chnbrand
        7.2.1 Chnbrand Corporate Summary
        7.2.2 Chnbrand Business Overview
        7.2.3 Chnbrand Marketing Performance Management (MPM) Software Major Product Offerings
        7.2.4 Chnbrand Marketing Performance Management (MPM) Software Revenue in Global Market (2017-2022)
        7.2.5 Chnbrand Key News
    7.3 Gartner
        7.3.1 Gartner Corporate Summary
        7.3.2 Gartner Business Overview
        7.3.3 Gartner Marketing Performance Management (MPM) Software Major Product Offerings
        7.3.4 Gartner Marketing Performance Management (MPM) Software Revenue in Global Market (2017-2022)
        7.3.5 Gartner Key News
    7.4 Microsoft
        7.4.1 Microsoft Corporate Summary
        7.4.2 Microsoft Business Overview
        7.4.3 Microsoft Marketing Performance Management (MPM) Software Major Product Offerings
        7.4.4 Microsoft Marketing Performance Management (MPM) Software Revenue in Global Market (2017-2022)
        7.4.5 Microsoft Key News
    7.5 Heinz Marketing
        7.5.1 Heinz Marketing Corporate Summary
        7.5.2 Heinz Marketing Business Overview
        7.5.3 Heinz Marketing Marketing Performance Management (MPM) Software Major Product Offerings
        7.5.4 Heinz Marketing Marketing Performance Management (MPM) Software Revenue in Global Market (2017-2022)
        7.5.5 Heinz Marketing Key News
    7.6 Bizible
        7.6.1 Bizible Corporate Summary
        7.6.2 Bizible Business Overview
        7.6.3 Bizible Marketing Performance Management (MPM) Software Major Product Offerings
        7.6.4 Bizible Marketing Performance Management (MPM) Software Revenue in Global Market (2017-2022)
        7.6.5 Bizible Key News
    7.7 MediaBUZZ
        7.7.1 MediaBUZZ Corporate Summary
        7.7.2 MediaBUZZ Business Overview
        7.7.3 MediaBUZZ Marketing Performance Management (MPM) Software Major Product Offerings
        7.7.4 MediaBUZZ Marketing Performance Management (MPM) Software Revenue in Global Market (2017-2022)
        7.7.5 MediaBUZZ Key News
    7.8 Musqot
        7.8.1 Musqot Corporate Summary
        7.8.2 Musqot Business Overview
        7.8.3 Musqot Marketing Performance Management (MPM) Software Major Product Offerings
        7.8.4 Musqot Marketing Performance Management (MPM) Software Revenue in Global Market (2017-2022)
        7.8.5 Musqot Key News
    7.9 Wisagetech
        7.9.1 Wisagetech Corporate Summary
        7.9.2 Wisagetech Business Overview
        7.9.3 Wisagetech Marketing Performance Management (MPM) Software Major Product Offerings
        7.9.4 Wisagetech Marketing Performance Management (MPM) Software Revenue in Global Market (2017-2022)
        7.9.5 Wisagetech Key News
    7.10 Allocadia
        7.10.1 Allocadia Corporate Summary
        7.10.2 Allocadia Business Overview
        7.10.3 Allocadia Marketing Performance Management (MPM) Software Major Product Offerings
        7.10.4 Allocadia Marketing Performance Management (MPM) Software Revenue in Global Market (2017-2022)
        7.10.5 Allocadia Key News
    7.11 Adinton
        7.11.1 Adinton Corporate Summary
        7.11.2 Adinton Business Overview
        7.11.3 Adinton Marketing Performance Management (MPM) Software Major Product Offerings
        7.11.4 Adinton Marketing Performance Management (MPM) Software Revenue in Global Market (2017-2022)
        7.11.5 Adinton Key News
    7.12 DemandGen
        7.12.1 DemandGen Corporate Summary
        7.12.2 DemandGen Business Overview
        7.12.3 DemandGen Marketing Performance Management (MPM) Software Major Product Offerings
        7.12.4 DemandGen Marketing Performance Management (MPM) Software Revenue in Global Market (2017-2022)
        7.12.5 DemandGen Key News
8 Conclusion
9 Appendix
    9.1 Note
    9.2 Examples of Clients
    9.3 Disclaimer

List of Tables
    Table 1. Marketing Performance Management (MPM) Software Market Opportunities & Trends in Global Market
    Table 2. Marketing Performance Management (MPM) Software Market Drivers in Global Market
    Table 3. Marketing Performance Management (MPM) Software Market Restraints in Global Market
    Table 4. Key Players of Marketing Performance Management (MPM) Software in Global Market
    Table 5. Top Marketing Performance Management (MPM) Software Players in Global Market, Ranking by Revenue (2021)
    Table 6. Global Marketing Performance Management (MPM) Software Revenue by Companies, (US$, Mn), 2017-2022
    Table 7. Global Marketing Performance Management (MPM) Software Revenue Share by Companies, 2017-2022
    Table 8. Global Companies Marketing Performance Management (MPM) Software Product Type
    Table 9. List of Global Tier 1 Marketing Performance Management (MPM) Software Companies, Revenue (US$, Mn) in 2021 and Market Share
    Table 10. List of Global Tier 2 and Tier 3 Marketing Performance Management (MPM) Software Companies, Revenue (US$, Mn) in 2021 and Market Share
    Table 11. By Type – Global Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2021 & 2028
    Table 12. By Type - Marketing Performance Management (MPM) Software Revenue in Global (US$, Mn), 2017-2022
    Table 13. By Type - Marketing Performance Management (MPM) Software Revenue in Global (US$, Mn), 2023-2028
    Table 14. By Application – Global Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2021 & 2028
    Table 15. By Application - Marketing Performance Management (MPM) Software Revenue in Global (US$, Mn), 2017-2022
    Table 16. By Application - Marketing Performance Management (MPM) Software Revenue in Global (US$, Mn), 2023-2028
    Table 17. By Region – Global Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2021 & 2028
    Table 18. By Region - Global Marketing Performance Management (MPM) Software Revenue (US$, Mn), 2017-2022
    Table 19. By Region - Global Marketing Performance Management (MPM) Software Revenue (US$, Mn), 2023-2028
    Table 20. By Country - North America Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2022
    Table 21. By Country - North America Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2023-2028
    Table 22. By Country - Europe Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2022
    Table 23. By Country - Europe Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2023-2028
    Table 24. By Region - Asia Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2022
    Table 25. By Region - Asia Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2023-2028
    Table 26. By Country - South America Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2022
    Table 27. By Country - South America Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2023-2028
    Table 28. By Country - Middle East & Africa Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2022
    Table 29. By Country - Middle East & Africa Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2023-2028
    Table 30. IBM Corporate Summary
    Table 31. IBM Marketing Performance Management (MPM) Software Product Offerings
    Table 32. IBM Marketing Performance Management (MPM) Software Revenue (US$, Mn), (2017-2022)
    Table 33. Chnbrand Corporate Summary
    Table 34. Chnbrand Marketing Performance Management (MPM) Software Product Offerings
    Table 35. Chnbrand Marketing Performance Management (MPM) Software Revenue (US$, Mn), (2017-2022)
    Table 36. Gartner Corporate Summary
    Table 37. Gartner Marketing Performance Management (MPM) Software Product Offerings
    Table 38. Gartner Marketing Performance Management (MPM) Software Revenue (US$, Mn), (2017-2022)
    Table 39. Microsoft Corporate Summary
    Table 40. Microsoft Marketing Performance Management (MPM) Software Product Offerings
    Table 41. Microsoft Marketing Performance Management (MPM) Software Revenue (US$, Mn), (2017-2022)
    Table 42. Heinz Marketing Corporate Summary
    Table 43. Heinz Marketing Marketing Performance Management (MPM) Software Product Offerings
    Table 44. Heinz Marketing Marketing Performance Management (MPM) Software Revenue (US$, Mn), (2017-2022)
    Table 45. Bizible Corporate Summary
    Table 46. Bizible Marketing Performance Management (MPM) Software Product Offerings
    Table 47. Bizible Marketing Performance Management (MPM) Software Revenue (US$, Mn), (2017-2022)
    Table 48. MediaBUZZ Corporate Summary
    Table 49. MediaBUZZ Marketing Performance Management (MPM) Software Product Offerings
    Table 50. MediaBUZZ Marketing Performance Management (MPM) Software Revenue (US$, Mn), (2017-2022)
    Table 51. Musqot Corporate Summary
    Table 52. Musqot Marketing Performance Management (MPM) Software Product Offerings
    Table 53. Musqot Marketing Performance Management (MPM) Software Revenue (US$, Mn), (2017-2022)
    Table 54. Wisagetech Corporate Summary
    Table 55. Wisagetech Marketing Performance Management (MPM) Software Product Offerings
    Table 56. Wisagetech Marketing Performance Management (MPM) Software Revenue (US$, Mn), (2017-2022)
    Table 57. Allocadia Corporate Summary
    Table 58. Allocadia Marketing Performance Management (MPM) Software Product Offerings
    Table 59. Allocadia Marketing Performance Management (MPM) Software Revenue (US$, Mn), (2017-2022)
    Table 60. Adinton Corporate Summary
    Table 61. Adinton Marketing Performance Management (MPM) Software Product Offerings
    Table 62. Adinton Marketing Performance Management (MPM) Software Revenue (US$, Mn), (2017-2022)
    Table 63. DemandGen Corporate Summary
    Table 64. DemandGen Marketing Performance Management (MPM) Software Product Offerings
    Table 65. DemandGen Marketing Performance Management (MPM) Software Revenue (US$, Mn), (2017-2022)
List of Figures
    Figure 1. Marketing Performance Management (MPM) Software Segment by Type in 2021
    Figure 2. Marketing Performance Management (MPM) Software Segment by Application in 2021
    Figure 3. Global Marketing Performance Management (MPM) Software Market Overview: 2021
    Figure 4. Key Caveats
    Figure 5. Global Marketing Performance Management (MPM) Software Market Size: 2021 VS 2028 (US$, Mn)
    Figure 6. Global Marketing Performance Management (MPM) Software Revenue, 2017-2028 (US$, Mn)
    Figure 7. The Top 3 and 5 Players Market Share by Marketing Performance Management (MPM) Software Revenue in 2021
    Figure 8. By Type - Global Marketing Performance Management (MPM) Software Revenue Market Share, 2017-2028
    Figure 9. By Application - Global Marketing Performance Management (MPM) Software Revenue Market Share, 2017-2028
    Figure 10. By Region - Global Marketing Performance Management (MPM) Software Revenue Market Share, 2017-2028
    Figure 11. By Country - North America Marketing Performance Management (MPM) Software Revenue Market Share, 2017-2028
    Figure 12. US Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 13. Canada Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 14. Mexico Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 15. By Country - Europe Marketing Performance Management (MPM) Software Revenue Market Share, 2017-2028
    Figure 16. Germany Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 17. France Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 18. U.K. Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 19. Italy Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 20. Russia Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 21. Nordic Countries Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 22. Benelux Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 23. By Region - Asia Marketing Performance Management (MPM) Software Revenue Market Share, 2017-2028
    Figure 24. China Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 25. Japan Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 26. South Korea Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 27. Southeast Asia Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 28. India Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 29. By Country - South America Marketing Performance Management (MPM) Software Revenue Market Share, 2017-2028
    Figure 30. Brazil Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 31. Argentina Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 32. By Country - Middle East & Africa Marketing Performance Management (MPM) Software Revenue Market Share, 2017-2028
    Figure 33. Turkey Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 34. Israel Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 35. Saudi Arabia Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 36. UAE Marketing Performance Management (MPM) Software Revenue, (US$, Mn), 2017-2028
    Figure 37. IBM Marketing Performance Management (MPM) Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 38. Chnbrand Marketing Performance Management (MPM) Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 39. Gartner Marketing Performance Management (MPM) Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 40. Microsoft Marketing Performance Management (MPM) Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 41. Heinz Marketing Marketing Performance Management (MPM) Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 42. Bizible Marketing Performance Management (MPM) Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 43. MediaBUZZ Marketing Performance Management (MPM) Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 44. Musqot Marketing Performance Management (MPM) Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 45. Wisagetech Marketing Performance Management (MPM) Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 46. Allocadia Marketing Performance Management (MPM) Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 47. Adinton Marketing Performance Management (MPM) Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
    Figure 48. DemandGen Marketing Performance Management (MPM) Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
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Companies Included in Reports:
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Frequently Asked Questions
Marketing Performance Management Software Market report offers great insights of the market and consumer data and their interpretation through various figures and graphs. Report has embedded global market and regional market deep analysis through various research methodologies. The report also offers great competitor analysis of the industries and highlights the key aspect of their business like success stories, market development and growth rate.
Marketing Performance Management Software Market report is categorised based on following features:
  1. Global Market Players
  2. Geopolitical regions
  3. Consumer Insights
  4. Technological advancement
  5. Historic and Future Analysis of the Market
Marketing Performance Management Software Market report is designed on the six basic aspects of analysing the market, which covers the SWOT and SWAR analysis like strength, weakness, opportunity, threat, aspirations and results. This methodology helps investors to reach on to the desired and correct decision to put their capital into the market.

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